Noma ubani oye wathuthela kancane ku-inthanethi, kanye nalabo abangazange, uyazi ukuthi into ebaluleke kakhulu ezinkampanini ezifana ne-Google ne-Facebook ukwazi imikhuba yethu. Ngenxa yalesi sizathu, phakathi kokunye, kukhona amakhukhi. Isikhathi eside manje, lawa “makhukhi” abe wuhlupho, ngakho i-Google yaqhamuka nombono wokudizayina i-FLoC. I-EFF ithe lokhu kubi kakhulu kunamakhukhi mayelana nobumfihlo, kanye neziphequluli ezifana I-Brave ne-Vivaldi bayikhubaze ngokuzenzakalelayo. Inkampani yenjini yokusesha ivule isibani futhi, futhi Izihloko Umbono omusha asebenawo.
Akudingekile ukwazi isiNgisi ukuze uqonde kancane ngalokho okwenzekayo noma ukuthi kusho ukuthini igama elithi Izihloko. Uma ungumsebenzisi wenkundla yezokuxhumana i-Twitter, siyazi ukuthi i-«TT» noma i-Trending Topic yisihloko okukhulunywa ngaso kakhulu, isihloko samanje. Empeleni, ukuhumusha nge-Google I-DeepL iyihumusha ngokuqondile kanje, njenge themesKodwa, le ndlela entsha yokusihlola izoyenzani ukuze sithole izinto esizithandayo?
Izihloko zizwakala zimbi kakhulu kune-FLoC
Kunevidiyo ezihlokweni zokukhangisa ze-YouTube sengathi isevisi ye-Google entsha, kodwa cha. Mayelana nokusebenza kwayo, uma isicushiwe, kuzoba isiphequluli sethu esiqoqa futhi sengeze esikuthandayo kanye/noma imikhuba emikhakheni, njengokuthi uma sithanda imidlalo, umculo, izincwadi, njll., kanye "uzosazi" ngomlando wethu wokuphequlula.
Uma inkampani yokukhangisa ikucela, kuzoba isiphequluli esifanayo leyo ezokunikeza Izihloko (izihloko) ezifika kwezintathu esinentshisekelo kuzo, futhi izokunikeza zona ngokungahleliwe. Ngale ndlela, inkampani yokukhangisa izoqhubeka nokusibonisa izikhangiso ezingasithakasela, kodwa ngaphandle kokuphazamiseka kwezaziso ze-Cookie.
I-FLoC iyanyamalala
Izihloko izongena esikhundleni se-FLoC, eyagxekwa yi-EFF ngesikhathi sayo ngokuba yimbi kakhulu kunamaCookies. Kuzodingeka silinde futhi sibone ukuthi bathini ngezihloko, kodwa mathupha nangaphandle kokuthi sizihlaziye, kuzwakala kubi nakakhulu kimina: ingabe isiphequluli sami sizogcina konke esikufunda kimi? Kuthiwani uma kukhona iphutha lokuvikeleka ku-Chrome? Futhi Google: ngeke yini ube nokufinyelela kukho konke lokho ngaso sonke isikhathi? Yebo, okungenani bathi ukuthi kuzoba ubuchwepheshe be-Sandbox nokuthi sizokwazi ukubenza bangasebenzi (akwanele ukungishiya ngedwa).
Uma ubungathintana nami, futhi uma ufuna "i-Open Source Chrome", Ngingancoma ukusebenzisa i-Brave, kodwa kulabo abanquma ukuhlala njengoba benjalo, bazise ukuthi Izihloko ziku-ajenda ye-Google, futhi zingenza izinwele zakho ziqine.