Twitter will ban political ads from its platform from November 22


Social media companies have become the target of criticism in recent years, particularly when such content involves world leaders like President Donald Trump, who used the language of harassment or violence on social media and is that for a long time it has been suspected that their "rules" do not apply to the whole community since generally the speeches of politicians are officially exempted from the verification standards.

And is that the CEO of Twitter, Jack Dorsey apparently reviewed the controversy surrounding political broadcasts current Facebook posts on your platform and decided you didn't want it, so made known its decision to stop all publicity of Twitter politics globally.

The Twitter announcement comes amid a backlash against political advertising in the EU, with growing concerns about the misuse of platforms for political purposes.

Earlier this week, the Commission drew attention to several shortcomings in moderating disinformation and fake news in platform ecosystems, in the first annual reviews of the anti-disinformation code of practice, more on that below.

He presented this decision as an opportunity for anyone with a message instead of a penalty and added:

“A political message is gaining momentum when people decide to follow or retweet an account. Paying to reach an audience eliminates this decision, forcing highly optimized and specific political messages. We believe that this decision should not be compromised by money.

In a thread he explained the reasons for the decision, saying that while Internet advertising is effective for commercial advertisers, it carries significant policy risks.

The ban applies not only to candidates and their campaigns, but also to "ads" from any groupDorsey added, saying that

They "are a way around" the ban on political advertising and would constitute a situation where "everyone but the candidates" could pay to have their point of view on a promoted issue.

In the latter emphasized as he mocked Facebook:

"For example, it is not credible for us to say:" We are working hard to prevent people from messing with our systems to spread misleading information, but if someone is paying us to target and force people to see their political advertising ... well ... They can say what they want! «

According to him, it's not about freedom of expression here: “It's about paying to get to a hearing.

And paying to increase the reach of political discourse has important consequences that the current democratic infrastructure may not be ready to handle. It's worth taking a step back to think better of it.

Analysts do not expect the ban, which will take effect on November 22, to significantly reduce Twitter activities.

This position is directly opposed to the leader of social networks Facebook, which explicitly exempts the posts and announcements of politicians from their community standards and the fact-checking process.

Facebook CEO Mark Zuckerberg has repeatedly shown his company's position in the face of a wave of criticism from lawmakers, political candidates and even employees. At a congressional hearing last week.

Although for its part Facebook has announced efforts to combat misinformation after it was reported that the propaganda in which Russia was involved in its platform had an impact on the results of the 2016 presidential elections in the United States, won by the now president Trump.

Facebook, however, has decided not to verify ads distributed by politicians, drawing the ire of 2020 Democratic presidential candidates such as former Vice President Joe Biden and Senator Elizabeth Warren.

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  1.   Shupacabra said

    The topic is going to be interesting, because if they ban "politics", all sales, religious and other opinion-forming policies should also be banned.