In the previous articler had told them about the fight between Google and the Australian government over the decision of the Australian Competition and Consumer Commission of impose a negotiation code on said company and Facebookon. According to this code, both are obliged to undergo a negotiation process with the country's media if they request it.
While from Google they threaten to leave, Australians do not doubt that they will be able to cope perfectly.
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The alternative to Google Private or state?
On the side of the Australian government, they are excited that another company will occupy the place that would hypothetically remain empty. The Prime Minister is known to have had talks with Satya Nadella, Microsoft's chief executive officer.
There are precedents. For a long time Coca Cola was not sold in some countries because it refused the request of local authorities to make its formula public. In those countries Pepsi became the market leader.
According to the Minister of Communications, Cybersecurity and Art, Paul Fletcher:
I don't consider myself someone who provides product reviews and it is clear that Google has a much larger market share in our country than Bing, he said. But what is clear from the meeting initiated by Microsoft ... is that they are very significantly interested in the opportunity to grow in the market if Google wishes to withdraw.
A proposal from the greens
However, not everyone agrees that the solution is in private companies.
Sarah Hanson-Young is senator for South Australia and is a member of the Australian Green She entered Parliament in 2008 and was re-elected another 4 times. He is part of the Communications and Environment committees.
The government needs a plan so that Australians can continue to access essential information online if the Google search engine disappears. We need an independent search engine that is run in the public interest and not for the benefit of a corporate giant
Google's threat to leave Australia shows that we cannot depend on businesses to provide essential services such as access to information online. This is an opportunity for the government to investigate the creation of a publicly owned search engine that could be the gateway to the Internet for Australians.
For the legislator this would mean that Australians could search the Internet knowing that their data is not being sold to advertisers and companies.
On the advantages of the search engine that he proposes, he stated:
An independent, publicly owned search engine would be an important step in restoring a free and open Internet.
A publicly owned search engine that is accountable to the public and not to shareholders could be established with the world's best data privacy practices to ensure that users own their own data and have control over the data that is collected about it and how they are used »
On the contrary, if Google were replaced by another company:
They will continue to profit from the data of the Australians and will be in debt to the interests of the shareholders
Nothing but a threat
Anyway, the Google thing is most likely just an empty threat. The company has just launched a limited version of its 'news showcase' in Australia. According to Google
offers an enhanced view of articles and aims to give participating news publishers more ways to share important news with readers, while having “more direct control of presentation and branding.
The product will be available on Google News on Android, iOS, and the mobile web, and on Discover on iOS.
This first edition of the Australian news showcase will feature the participation of seven local news publishers.
Still, I hope that Sara's proposal will prosper and be copied in other countries.