Get sending mass emails through online platforms

Sending legal mass mails (we never speak of spam) is a delicate activity, it is relatively easy to be penalized and put in blacklists if we send the mails from our own server. For this reason and although there is currently the possibility of turning our distribution into a powerful email or email server, it is preferable to use  external mailing services, which take care of these details to the maximum as they are the core of your business.

It is for all this that mass email services are becoming so popular, being the subject of many comparisons and requests by readers who are looking for an affordable and effective solution to their communication problems or simply to sell a simple ebook or product.

The fact that made many users, companies and organizations start to demand this type of services was the large fines imposed on companies and users for making public addresses of third-party users or attaching those addresses in emails, leaving those addresses at the hands of third parties. The increase in spam as well as the difficulty in avoiding these emails made the Law had to intervene, making it difficult to send mass emails and penalizing those who did not comply with the Law.

Currently there are many mass email services, but only a few adapt to Spanish and European law, an important fact if we are going to use it to comply with current laws. Within this type of services, names such as Mailrelay stand out among others. These services comply with Spanish and European data protection law in addition to being easy to handle by any type of user. But let's see what else they offer.

Mailrelay

Mailrelay offers the possibility of send mass mail with html code, manage shipment metrics with Google Analytics, schedule emails, know the bounced emails, offer the email user the ability to unsubscribe, you can segment email shipments, make personalized campaigns, etc ... The difference with other services is the absence of mobile apps, something that can be solved with the website and with the Google Analytics app.

Mailrelay offers a free account and several accounts with different prices. The basic account, free, allows you to send up to 15.000 emails per month and have up to 3.000 subscribers. Then, the payment accounts start by being able to send 50.000 emails and have 10.000 users for 28 euros per month; ending with accounts that have 2 million users, can send up to 10 million emails per month and have a cost of 1.176 euros per month.

Mailchimp

Mailchimp is a service that is characterized by sending mass emails as well as help many to create email marketing autoresponders. Mailchimp has a free mobile app where we can view all its functions. Mailchimp offers us the possibility of having data of the shipments that we have made, such as knowing how many users have opened the email, how long they have spent viewing the email, if they have accessed the url addresses, etc ... The Mailchimp service is one of the more veteran and that is why it is one of the services most compatible with other services and applications such as WordPress, Twitter, Woocommerce, Google, etc ...

Mailchimp has several types of users. The free user that can send up to 15.000 emails per month and have up to 2.000 users or email addresses. The paid user that admits from 1001 to 1.500 users, can send the emails they want per month and has a cost of 19 dollars. And the premium paid user that has between 1.501 to 2000 users, can send the emails they want and has a cost of $ 25 per month.

AWeber

AWeber is one of the oldest services that exist on mass mails. This service is quite complete, especially for novice users, as it has a graphic editor for create campaigns or emails without knowing html code, mobile apps and metrics of the emails we send. But unlike Mailchimp, AWeber does not have free users and all users have to pay a fee. All accounts or types of users have unlimited sending of emails, but depending on the number of subscribers, they pay more or less.

GetResponse

GetResponse is a service for large companies. Unlike other services, GetResponse offers you all the tools for selling products through email marketing. This means that in addition to autoresponders and mass emails, we can create sales pages, webinars, personalized campaigns, consultancies on our campaigns, results metrics, etc ...

GetResponse does not have free users and its prices are higher than the rest of the services, with the most basic account having a cost of 12 euros and 999 euros the cost of the most premium and complete account. Possibly a very expensive service for amateur users or organizations.

Conclusion

There are many mass email services, as you may have seen with these examples. But, the most important thing is to see that all these services are impossible to have in our Gnu / Linux distribution or at least difficult to have in the time of registering an account. Therefore, we recommend that If you need to send a lot of emails, opt for any of these services, in the long run it will be less troublesome and expensive than if you hired a computer engineer to create it. I assure you.